"The biggest win? Definitely getting everything automated and running while we slept. I mean, before that, we were running around trying to get appointments and seeing no consistency. With Wyngman, it became a smooth, automated process. And the time saved has been incredible—tens of hours weekly easily, probably more if you really look at it. It allowed us to focus on higher priority tasks without worrying about the day-to-day grind of outreach."

"Before Wyngman, we had no predictable revenue. Our appointments were totally sporadic, and we didn’t have an SDR function in place. We were spending a lot of money on outbound strategies and paid ads, and it just wasn’t getting us where we needed to be. We were new entrants into the market, and we needed speed and efficiency to make up ground. But the way we were going about it—lots of outbound work and paid ads—just wasn’t sustainable."

LandTech tried to break into the US market, specifically the Florida market. They are a well known player in the UK, but for the US they got a new set of cards.

So the challenge was to repackage their messaging for the US market.

Their audience were blue collar business people who operate mostly city or state wide, so we had to recreate a local familiarity while being based in the UK.

We can't give the secret sauce away, but in a nutshell, what we did to create a feeling of familiarity where 2 things:

- We leveraged certain information about food businesses located around the prospect's offer.
- And in a second campaign we leveraged the unique situation around iguanas in Florida to trigger responses.